The Nike 78 Project is one where footwear intersects with art. Nike sent creative artists worldwide a pair of Nike shoes and asked them to use sports as an inspiration to challenge their function. Its an ongoing project that will be unveiled at the London Design Festival 2010, but many pics and videos are available right now to check out.
Some are really creative (click to enlarge any of the pics)...
Some are really weird...
Some are weird and creative...
Some are really fun...
...and some are even more fun (Nike Air Max 93 x Nintendo Wii! Check out the cool video!)
Some ideas that kinda make sense...
My absolute favorite comes from Wieden & Kennedy Tokyo Lab -- the Nike Air Max 2003 Aquarium (aka Nike Air Ubuku)
Check out the Vimeo video spot on how they made this aquarium...
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